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Project Summary
We led a comprehensive redesign for OPAC as the institution approached its 10-year milestone. The project focused on creating a modern, user-friendly digital platform that reflects the Center’s vision and legacy while enhancing accessibility for the community. Drawing on our experience with cultural organizations such as the Museum of the African Diaspora, Firelight Films, and Third World Newsreel, we ensured the new site is vibrant, engaging, and future-ready—serving as both a communications hub and a tool for growth.
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We crafted an intuitive site featuring custom graphics for their MVP while showcasing key tools like job architectures, skills proficiency surveys, and personalized learning plans. This full-scale launch positioned Career Bird for success, driving strong engagement and a surge in demo requests post-launch.
