Case Studies

Shortcut

Web Development
,
CMS
,
,
The Brief
Shortcut needed a complete development overhaul of their website with precise execution.
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The Problem

Our client, shortcut.com, came to us with a problem: their outdated website was failing to generate leads and was not in line with their brand vision. Their website was slow, difficult to navigate, and lacked important information about their services. As a result, they were losing potential customers and struggling to establish themselves as a reputable and trustworthy brand in their industry.

However, we were fortunate to have been provided with amazing HIFI wireframes from their team lead, Al Power. These wireframes gave us a clear idea of what shortcut.com wanted and helped us understand their goals, target audience, and brand identity.

To solve their problem, we worked closely with shortcut.com to create a custom website that would modernize their online presence, improve their website's functionality and user experience, and showcase their unique value proposition. Our team of web developers, designers, and content creators collaborated with shortcut.com to ensure that every aspect of their new website was in line with their brand vision and aligned with their business objectives.

The Solution

The next step was to improve the website's functionality and user experience. We optimized the website's load time, improved the navigation, and made sure that the content was easy to read and understand. We also added custom forms and calls to action to encourage users to engage with the website and take action.

To ensure that the website was optimized for search engines (SEO), we conducted keyword research and implemented on-page SEO best practices throughout the website. This helped to improve Shortcut's online visibility and attract more organic traffic to their website.

We also provided ongoing support and maintenance to ensure that the website remained up-to-date and running smoothly. This included regular updates to the website's content, as well as technical support and troubleshooting.

  • A seamless CMS for dozens of content types including statistics, guides and free tools
  • Provide simple and easy to use forms for startups and potential partners
  • Create a linear, timeless design system with solid color palette and look and feel

The Result

Since the launch of the new website, Shortcut has experienced a significant improvement in their online presence and lead generation efforts. Here are some of the key results:

  • Improved online visibility: The new website has improved Shortcut's online visibility and search engine rankings, resulting in more organic traffic and a higher volume of leads.
  • Increased website traffic: The website has seen an increase in traffic since its launch.
  • Higher engagement: The new website has resulted in a higher engagement rate, with users spending more time on the website and engaging more with its content.
  • Better user experience: The new website has resulted in a better user experience, with users reporting a higher satisfaction rate and fewer complaints about website usability.

Overall, the new website has been a success for Shortcut, providing them with a modern, user-friendly platform to showcase their services and generate new leads. By partnering with our team to create a custom website that aligns with their brand identity and values, Shortcut has been able to establish themselves as a reputable and trustworthy brand in their industry, and drive new business opportunities.

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