Lunio

The Problem

One of the biggest challenges faced by advertisers today is the issue of fake users and invalid traffic clicking on their ads, resulting in wasted ad spend. Advertisers need to ensure that their ads are being viewed by real users and that their budget is being used effectively.

Lunio empowers their clients to take back control of their advertising budget. No more wasted spend. No more worthless traffic. And no more guesswork. Get fully transparent data and more predictable campaign results. The way paid marketing should be.

Lunio needed a website that effectively communicated their value proposition and differentiated them in the market. They also needed a website that was easy to use and navigate, to appeal to their target audience of advertisers and marketers.

Lunio needed help devising a sitemap strategy that would:

• Provide the end-user with a simple interface to browse services and dozens of resources
• Provide simple and easy to use forms for startups and potential partners
• Create a linear, timeless design system with solid color palette and look and feel with beautiful illustration

The Solution

5Four worked closely with Lunio to understand their target audience and create a website that effectively communicates their value proposition.

The website was designed with a clean and modern aesthetic, with a focus on simplicity and ease of use.

The website was built on Webflow, which allowed for flexibility and scalability in the design and development process and we optimized the website to have a ton of CMS integrations to make updates to the website a breeze moving forward

• A seamless CMS for dozens of content types including statistics, guides and free tools
• Provide simple and easy to use forms for startups and potential partners
• Create a linear, timeless design system with solid color palette and look and feel

The Result

The new website was successful in effectively communicating Lunio's value proposition and differentiating the company in the market. The website received positive feedback from Lunio's target audience and has helped to increase leads and conversions.

The website was also easy to navigate, which helped to improve user experience.

Lunio's new website, designed and developed by 5Four, was successful in effectively communicating their value proposition and differentiating the company in the market.

• Indexed in Google within 24 hours of release
• Custom typeface and liquid coding language integrations

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