Hey Digital Fam, my name is John D. Saunders and in today’s Digital Block I’m going to show you how to get a Facebook bot done for less than $50. Let’s do this.
Hey, everybody! Hope all is well. In today’s Digital Block I’m going to show you how to get a Facebook bot done for less than $50. The process is super simple and I’m going to walk you through it on my computer.
Also, side note, I’m going to provide a link to the Google Doc that we use to create ours as well as the process because you know I am the value-based marketer. If you have any questions, comment below. Let me dive into my computer now and show you guys the process.
To break it down in a literal sense, a Facebook Messenger bot imitates human conversations by solving various tasks. These can include customer service questions, FAQs, and more. In essence, it’s an automation tool to help pull you out of the day-to-day answering questions that can easily be answered by a bot with automated responses.
One example: This is my personal site. You see we have a bot installed here. If you hit “Chat Now” the chat will come up. I’ve got a cool little picture here of me, and as you can see the chat bubble makes it look like an organic conversation.
I ask, “Thanks for taking the time to chat. I’m uploading my brain to our chat box to answer your questions.” When things come up, you answer, and the chat bot automatically answers in response to you.
It’ll use emojis and very comfortable conversation to make it feel like an organic conversation with the person, and this bot can really take care of a lot of questions that you might not necessarily have to do in real time. The reason to use it is it’ll save you time in the future, right. A company called Gardner forecasts that by 2020 over 85 percent of customer interactions will be handled without a human.
That’s huge! You want to be ahead of the curve by starting with the Facebook Messenger bot that can do tons of different things on your website. One other example could be if you have an ecommerce store and people ask, “How long is my shipment going to take? Is this product back in stock?” You can have responses already setup that can answer a lot of these questions.
We use a platform called ChatFuel. The great thing about this process I’m going to show you is you don’t have to write any code or do the actual questions.
You just have to provide all the information to the person that’s going to do it. I’m going to walk you through that now. You can create a messenger bot for your marketing sales and support.
ChatFuel is awesome to use and free as well. That’s the great part about that. In the process of what we’re going to do today, we’re going to get your bot made for about $50.
Step 1 will be to create your bot funnel. Be descriptive and detailed. We’ll go into that as well. You’re going to hire a bot builder on Fiverr. The only time we use Fiverr is really for smaller projects and we’ll talk a little bit more about that later.
You’ll then download the ChatFuel customer chat plugin for WordPress and make your bot live.
If you’ve seen some of my content, you know I’m about automation. We’re going to create your bot funnel. We’ve created a customized Google Doc to help you develop your bot sequence.
The bot sequence is the conversational element of your bot that will help the conversation flow organically. A few tips for doing that: Be as descriptive as possible. Use emojis.
They help breakup the content and make it feel like an organic conversation. And have fun with it!
Let’s go to the doc and check it out. This is a doc we created. You can get the link in the description for this. In red, you can change it. This is the conversation.
We put “pause” because that will cause a pause on the conversation where you have the “…” as if someone is typing. It gives it that nice, realistic feel. We then just added a few questions.
One interesting question is, “Is this your first time chatting with a bot?” They can answer “yes” or “no.” We have all these responses here that you can replaced.
Anything in red can be replaced pretty easily and efficiently. You can download this doc by visiting the link, hitting “file,” and making a copy and copying it over to your Google Drive.
This is great because you don’t have to touch any of the code on ChatFuel or any of the bot platforms that you need to use. You don’t have to touch it! You just have to create this, send it to the bot builder, and they’ll do everything for you and your bot is done.
Once you get that done, that document, you’re not going to hire a bot builder. We’re going to use Fiverr in this example. Just a side note, Fiverr can be a good platform. We only use it for very small jobs. Jobs like video transcriptions or logo animations.
I wouldn’t use it for a bigger job. If your sequence is more than $15, I would either hire us or another marketing agency to help you do that because we have to make it custom and more descriptive. That’s a side note. I’m going to jump into Fiverr really quick and walk through that process.
Just do a search for “Facebook bot.” Once you’re there, Fiverr is automatically going to filter the best at the top. This is the guy that we actually use. He’s really talented.
He uses ManyChats as the platform. As you can see, a medium bot is $50. This includes six to fifteen conversation steps and multi-language. He does everything for you! He sets it up, does the admin, and everything else. It’s amazing.
Once you go and purchase this, you’re going to send him a direct message. Once I order the job, this is actually from mine when I ordered it, he’s going to ask for some requirements.
All you need to do is provide the industry, access to the page as an admin (you can give them admin access and still be the primary admin to remove them once the job is completed), the bot name, and layout example. All you need to do for the layout example is just share the link from your bot template.
It’s super simple. You don’t have to touch and lineup code. You don’t have to do any specific labor for this project. Just another side note, the first bot that I created was a quiz one that I do for one of my ecommerce stores. I did it myself and it took me hours of work. This negates all of that. All you need to do is create the sequence, send it to them, and they get it done for you.
When you’re searching for someone on Fiverr, make sure they have good reviews. Make sure you read through their reviews to see if they seem authentic.
Look for examples of their work and then contact them directly and ask for recent examples of bots they’ve created. Once you find that perfect person, order, go through the process, and your bot is ready to go.
Your bot will be live on Facebook, so anytime someone visits your Facebook page they’ll be able to see the bot and interact with it by asking questions. If you want to have it on your website like I do, I’m going to show you how to add it on WordPress.
It’s a super simple process. All you need to do is download a plugin. It is called “ChatFuel Customer Chat.” You download the plugin, add in your Facebook account, and you’re done! Super simple.
If you’re familiar with WordPress, you’ll know exactly what to do. Once it’s done you have no code or dev. Download the plugin, activate it, and you’re all set! And that’s it. That’s the process.
I don’t know how to simplify it more than that. This is a great way to introduce your company and business to chatbots. Get familiar with it, start a sequence, send it out to your clients, and see how they like it. Keep in mind that we only use Fiverr for these smaller bots.
If you’re looking for a more custom, detailed messenger bot, you can contact us at 5FourDigital.com/contact.
That’s it guys! Thank you for checking out the content. If you haven’t yet, make sure you subscribe because we do this on a consistent basis. If you have any questions, sound off in the comments and I’ll talk to you soon. Peace!