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Case study
Get Clients
Branding & Strategy

The Start

Dan Henry helps business owners and freelancers sell their advice online. Dan guides business owners on how to create an online course, sell an online course, and create a successful online business.

By teaching and creating high converting digital products, growing an audience, and skills on how pre-sell  courses, we were able to secure a partnership with Dan by showcasing our work and collaborating on designing his new refresh for his website, Get Clients. With a holistic approach to design, we decided to make an innovative website UI his users would be proud to patronize.


The Wireframes

With Dan at the helm, and our team prepared to conduct competitive analysis, we began to design a wireframe for the website. It needed to convey Dan's services easily, with clear calls to action to purchase his book, join his course and provide social proof to make the buying decision easier for visitors.

With a muted color palette and concise, clear design we worked on creating the perfect design reflective of Dan's clientele.


The Launch

After a few rounds of changes, analysis of rival competitors and historical review of the website data, we designed a user experience for Dan's ideal users that was easy to navigate, responsive on all devices. In addition to serving the entrepreneurship community, we broke down the execution into initiatives including:

  • Low-fidelity design
  • Custom icons and digital assets
  • Design thinking workshops to uncover needs
  • High-fidelity wireframes and assets
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▫️ Custom Design Assets for All Breakpoints

▫️ Brand Identity Development

▫️ Design Systems

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