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Case study
CarBuckets
Web Design
Branding & Strategy
UI/UX
Start

The Challenge

CarBuckets is an amazing concept. Joining a "Bucket" amplifies your negotiating power by grouping you together with other car buyers. Dealers don’t like losing multiple deals, so they’ll give each of you a better discount to ensure they win the group. Select the make, model, and color of your new car. You will also be able to select from all available cash rebates and manufacturer offers.

It was our job to create a simple user experience for the end-user in which they can understand what CarBuckets does and take action to find their dream vehicle. We set out to simplify the process.

Plan

The Approach

First thing we did was perform a competitive analysis. The goal being to make the site effective for the end user to start their car buying process. We knew that the site had to be broken down and segmented in the following way:

  • Clear Call-to-Action
  • A How it Works Section to Explain the Process
  • Benefits of Working with CarBuckets
  • FAQs
  • Testimonials
  • Additional Features

Along with the above wireframe, we included the following services on our execution:

  • Brand Discovery
  • UX Design 
  • Project Planning 
  • Prototypes 
  • Design System 
  • Wireframes 
  • User Interfaces 
  • Responsive Web Design
Process

The Launch

CarBuckets is in beta, and we hope to see an influx in leads as we track the app success and analytics.

Design process timeline
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Results

▫️ Custom Webflow CMS for Multi-Page  Items

▫️ Custom Development and Buildout

VIEW WEBSITE / DESIGN
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