5 Reasons to Start an Online Business

// Important Links:

Shopify   |  Fiverr

Transcription: Hey Digital Fam my name is John D Saunders and in today’s Digital Block I want to give you 5 SOLID reasons to start an online business (or side hustle) right frickin now.

I know you hear it a lot. Everyone’s becoming an entrepreneur. Trust me, it’s not as easy as it looks. However, times have REALLY changed. I’m coining it the “Digital Renaissance” (trademark pending, but not really).

There’s been an insane shift in the way we conduct business. Anyone, and I mean anyone, regardless of age, gender, orientation or any other factor can leverage the internet to create additional income. It’s insane how much education and knowledge is available just a few keystrokes away. So, today’s episode is to inspire those who’ve thought about it. In 2016, you can take an idea and make it tangible with just a few bucks.

Just to think back to the 80’s, to start a business you needed an office, employees, a business line of credit and tons of other startup needs.

Now, all you need is an internet connection and a will to succeed. So, I’m going to give you 5 SOLID reasons to start your online business (or side hustle) right now. Ok, let’s go!

1 You Can Start an Ecommerce Store to Sell Products for Less than $50

I’m serious. Sites like Shopify (my favorite ecommerce platform) have really simplified the process. It includes an SSL certificate (which protects user credit card data) a content management system that allows you to fulfill orders, and integrated analytics tools to track sales.

It’s a one-stop shop for a gorgeous responsive site and ease of use. Also, they have tons of additional integrations. For example, if you’re not sure you want to manufacture and sell products yourself, they have Dropship integrations that connect directly to your store, making it easy to fulfill orders without receiving the products directly. Setting up a Shopify store starts at $29 a month. Plus, you get 14 days free. Here’s a link to check it out.

2 You Don’t Have to Quit Your Job

Listen, I’m not saying quit your job, but if you’re able to do some dope stuff by leveraging what you love on the side, why not? Wake up a bit earlier, or work on your side hustle on the weekend. Working on an online business takes time, but you can use your downtime to get things done because it’s all digital. There are thousands of online business owners that work from home, late at night and on weekends. You can allocate as much or as little time as you want. If you’re side hustle grows and develops traction and revenue, then you might have to make a decision. Until then, just build build build.

3 You Can Make Money Based On Your Passion or Hobbies

I’ll be honest, it’s not easy. It takes consistency and a pretty solid work ethic but the spoils? Amazing. Here are a few examples: I follow an entrepreneur on Instagram by the name of Millionaire Mentor. The page is run by a guy named Jason Stone who owns a few businesses. His Instagram is primarily motivating quotes and videos. In a little over a year, I saw his exponential growth on Instagram.

Now, keep in mind, he was creating content daily and really interacting with his followers. Now, with over 1.7 million followers, he gets paid by other IG users to promote their products, webinars and content that resonates with his fanbase. Because of his skills for entrepreneurship he’s able to leverage his passion to create semi-passive income.

Another example is Julieanna Goddard, or who most know as YesJulz. She’s the self-proclaimed Director of Vibes, in Miami becoming a Snapchat phenomenon after recording her promoted parties, events and charity work. Taking her promoting to the next level. YesJulz opened her own marketing and consulting agency in which she records every step of the way for her millions of snapchat followers with the mantra #nevernotworking


4 Video Content is Taking Over in 2016

I mentioned the importance of video marketing in an earlier video. I’ll post the link right here. If you’re passionate about what you’re talking about and it translates to video, you can create dope content for people to check out. Now, creating video content can take time to grow. Unless you’re this hilarious lady.

However, by using a solid camera (or your iPhone, they literally record in full 1080 HD) and a $15 mic from Amazon, you can make some really great visual content. Need an example?

Well, Michelle Phan started posting 5 minute tutorials to teach women how to apply makeup. Within a few years, she built an empire that includes a beauty social network and sampling program, her own YouTube network, and most recently, a collaboration with L’Oreal for a makeup line named EM. I know, crazy.

This isn’t a quick fix. However, if you love sports, start with a weekly video on YouTube. Leverage your social media networks to share your content and be consistent. Discuss your opinion in blogs, answer questions on quora and be sure to share your YouTube channel whenever you can. You’ll be doing something you love and with the right consistency can ultimately turn your love into dollars.

5 You Can Make Money in Minutes Once You Find the Right Niche

Use your current skills. You don’t have to learn a TON of new digital tactics to be successful. It’s a good idea to understand digital concepts like social media marketing and SEO, but they’re not required (at least starting out). One example for a place to make some consistent cash is on Fiverr. Fiverr is an online marketplace that offers digital services starting at 5 bucks. I know it doesn’t sound like a lot, but the services are tiered. For example, if you’re a graphic designer, you’d sell logo designs. Now, a simple design would be $5, but if there are multiple revisions, add another $5. If they buyer wants the EPS files and PSDs, you can charge another $5 and so forth.

I set my sister up with a Fiverr account to create promotional videos for local businesses. Within an hour she had her first lead. By creating a cool intro video and launching it on the platform, within weeks she had already made over $500 in cash for videos that took her less than 5 minutes each to create. She’s closed clients that pay over $200 for 5 minute videos. As her positive reviews increased, as did her revenue. You can check out fiverr right here.

Also, my friend’s wife creates these high-quality wedding signs. She placed a few on Etsy and her business exploded. With high quality images, and reviews to boot, she’s done over 400 sales in less than a year. All from a hobby she loves and decided to throw up on Etsy to see if anyone would bite.

Well Digital Fam, that’s what I’ve got today. If you need ideas for your new startup or would like to chat it up, hit us up on Facebook. If you’re ready to rock, good luck! I’d love to hear your progress in the comments.

Lastly, if you haven’t subscribed, feel free to click that button right there.


How to Analyze Your Online Competition in Minutes

Transcription: Hey Digital Fam! My name is John D Saunders and in today’s Digital Block, we talk about how to analyze your online competition. Let’s go!

I know I know, you’re a business owner, you don’t have a TON of time on your hands. If you’re a small business, you probably have even less downtime as you most likely wear a ton of hats.

So, in today’s digital block i wanted to show you quickly, how to analyze the competition in 3.5 minutes. Now, this is a quick overview to give you a general understanding of the metrics and KPIs that help website’s rank and perform in the online space.

Basically, I wanted to provide you with some tidbits and takeaways you can use to capitalize on the competition and out perform them using two very unique (and free) tools. Alright, let’s dig in!

An Easy Way to Present Client Website Mockups

Transcription: Hey Digital Fam! My name is John D Saunders and in today’s Digital Block, we talk about how to present client website mockups with one easy and free tool.

So, you’ve started a brand new web or app design project for a client or your business. At 5Four Digital we follow a five step approach to web development, which you can find out more righhhht….there.

It almost always starts with the Concept. It’s basically where we work with a client to lay the ground-work of the website look and feel as well as the user experience. Now, a long time ago, we use to build out sites with the information provided by the client. So, if the client didn’t like the design or the look and feel, then we basically had to start again and develop the entire website over.

Yeah, BLEEP that.

So, fast forward to now our process includes a complete wireframe or website mockup we create in photoshop the client can visually see and interact with. That way, they can make any fundamental changes or tweaks based on a real, live view of their site. Plus, it works out for our team because we don’t have to do any type of development, just design work. So, how do we do it? One awesome tool:

Invision aka the most bad-ass software on the planet. Oh, and it’s free.

Invision lets you create Web & Mobile (iOS, Android) designs into clickable, interactive Prototypes and Mockups. So you’re able to Share and Collaborate on them with others. It’s a really intuitive tool that ANYONE can use. Yes, I mean ANYONE. We’ve had clients who aren’t super computer savvy breeze through the system. So, in this episode, I wanted to do a quick dive into a few projects for you to check it out. Let’s go!

– Invision App Content –

Thanks for watching The Digital Block! If you haven’t yet, feel free to subscribe to our YouTube channel right here. Have an awesome day, peace!